You work hard on your company’s image.
When time someone gets in touch with the business, you have every confidence your staff will convey the professionalism they were trained for; but what about when they’re not there?
Are you sure that your automated messages put your company in its best light too?
Consider a professional voice over for IVR.
IVR (Integrated Voice Response) is great for handling high call volumes, but it’s more than just a way to route your customer’s calls to the right person or to automate customer support.
It’s also an opportunity to make the right brand impression.
There are now more ways than ever to engage with a company, and although many operations concentrate on getting things like their social media presence right, IVR sometimes gets overshadowed.
This is a shame, and a missed opportunity, because as social creatures, tuned in to the way that others sound, we instantly notice when something isn’t right. Think about the times when you’ve called a company.
A message has clicked on, you hear the voice of someone who is probably a staff member giving a well-meant but haphazard delivery.
You hear noise as the microphone is scuffed, the ‘P’ and ‘S’ sounds are popping and sussing, there is background noise, and all of this makes you wonder what other corners the company might have cut.
Even if you don’t think too hard about it, it just sounds sloppy.
You could use a pre-recorded voice, but chances are that it won’t exactly match with your requirements.
You could also try the text-to-voice option if your IVR system offers it, but it is not ideal to use either.
Think about the times you’ve called a firm and heard custom, professional-sounding messages leading you through the options.
You probably didn’t even think about this experience because it seemed smooth and effortless; it just worked – which is how it should be.
A well-trained and experienced voice actor using professional equipment can deliver the right impression for your business every time.
There is a lot involved with getting an IVR voice over right (as you can see here), so it’s best to invest in talent you trust.
With an on-hold customer, you may have a captive audience, but that does not mean that they relish being in that position.
You need to do everything that you can to ensure that they are not unduly delayed while they wait for someone to help them.
Simply having a phrase like, “Your call is important to us,” repeating every 30 seconds is not likely to break the ice, so keep them on side with a well thought out script and a voice that works for your brand.