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Voice Crafters' Blog

Alex Mcomie 107x107
Sep 7, 2026
The Impact of Voice Assistants on Consumer Behavior

Today, voice assistants can do almost anything. We can now order groceries, buy tickets to the movie theater, and even sign up for piano classes. Let’s explore ...

Alex Mcomie 107x107
Aug 15, 2026
The Best Voice Over Software for 2026

Nearly every digital audio workspace (DAW) comes with robust editing and processing features, so the best software is typically the one you’re most comfortable ...

Alex Mcomie 107x107
Aug 15, 2026
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The Characteristics of Voice Over

While every voice over is a recording of someone speaking, not every recording of speech is necessarily a voice over. So, what exactly are the characteristics o...

Alex Mcomie 107x107
Aug 15, 2026
6 Tips for Directing Voiceover Talent

While every voiceover artist has a different style, there are a few things you can do to make the actor's life easier. These concepts apply whether you're colla...

Siobhan Colgan 107x107
Feb 18, 2026
Going Global: Choosing the Right Accent for Your Ad Campaign

A stiff upper British lip, a midwestern American twang, or a laid-back Aussie drawl? Choosing the right accent for your ad campaign might seem like an unimporta...

Siobhan Colgan 107x107
Dec 3, 2025
Why Consistency in Voice Overs Matters When Building Your Brand’s Identity

Voice overs are often overlooked when creating marketing campaigns. But the truth is that they have a powerful part to play in building your brand identity. Con...

Siobhan Colgan 107x107
Oct 3, 2025
The Perfect Voice Over: Lessons from 3 Iconic Ad Campaigns

Behind every iconic ad campaign is a story told with clarity and feeling. And while visuals, music, and scripting all play their part, there’s one element that ...

Alex Mcomie 107x107
May 14, 2025
2025 Comprehensive Guide to Voice Over and the Role of Voice Actors

Discover the history of voice acting and the difference between voice overs and other types of voice recordings. We'll also cover the current state of the indus...

Alex Mcomie 107x107
Apr 6, 2025
7 Pro Tips on How to Write Killer Commercial Scripts

we'll give you some tips to develop more effective ads that can actually hold the audience's attention. We'll also explain how to find a voice actor who can add...